Drive Time

Styles inspired by high performance and high precision.


HUBLOT’s eight-year collaboration with Ferrari continues with this latest edition that includes details inspired by the car’s dashboard, tachometer, wheel rims, and leather seats.

HUBLOT Big Bang Ferrari Unico Titanium, $26,200;

Last year, CHOPARD celebrated 30 years as the official timekeeper of Italy’s legendary Mille Miglia car rally that covers 1,000 miles from Brescia to Rome. And each year it has created a limited, numbered series of watches that represent the partnership.

CHOPARD Mille Miglia GTS Power Control, $6,330;

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Launched in 1963, TAG HEUER’s Carrera collection has adorned the wrists of many racers throughout their careers. This year’s vintage-inspired chronograph features a tachymeter scale among other motorsports references.

TAG HEUER Carrera Calibre 16, $4,350;

PARMIGIANI FLEURIER drew inspiration for this chronograph from Bugatti’s futuristic body, reproducing the rivet that crosses the car from front to back in the four lugs around the case. It also features a tachymeter scale to measure speed of driving.

PARMIGIANI FLEURIER Bugatti Aerolithe Performance, $22,700;

ZENITH continues its creative partnership with Land Rover co-designing this limited-edition timepiece with the same sexy appeal as the Evoque SUV. Notable themes include the diamond motif of the rubber strap and turquoise blue accents also used on the vehicle’s steering wheel and seats.

ZENITH Defy Classic Range Rover, $7,500;

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Originally released in 1959 for collectors, this limited-edition OMEGA has been updated with black subdials and a white pulsometer scale used to check heartbeats per minute. Another nod to racing is the black leather strap with a micro-perforated white rubber interior.

OMEGA Speedmaster CK2998, $6,500;

BULGARI has been in partnership with Maserati since 2012, creating timepieces with an Italian identity that’s hard to miss. The automotive brand’s trident emblem is subtly stitched into the leather band and the car’s rev counter is recalled in the watch’s striking dial.

BULGARI Octo Maserati GranSport, $12,800;

For the past decade, BLANCPAIN has been involved in GT racing and championing “gentleman drivers.” As the official timekeeper of the British GT Championship, it offers brand devotees behind-the-scenes experiences at each competition.

BLANCPAIN L’Evolution Flyback Chronograph, $18,600;

The skeletonized dial of the JACOB & CO. Epic X Racing collection emulates looking into a high-powered engine. The bold case colors and inserts of each individually numbered piece represent the adrenaline sensation of speeding down a track.

JACOB & CO. Epic X Racing, $19,800;

This limited-edition, vintage model BELL & ROSS chronograph celebrates the return of the French Grand Prix and the brand’s partnership with the Renault Sport Formula One Team. It features a carbon-fiber dial and numerals in racing typography.

BELL & ROSS BR V2-94 RS18, $5,400;

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